How we got our name: La Venta
Back in the 50s and 60s, the train used to stop at a small village where passengers would buy local coffee and baked goods.
Over time, people began to identify the place by the name La Venta which in this context means “The Market” in English. Eventually, this small town officially adopted the name “La Venta de Cajibío”, but people continued to refer to it simply as La Venta. Back then, our childhood was divided between Popayán (the capital of Cauca) and La Venta de Cajibío.
Our brand is therefore a tribute to our roots, to our family, and to the small coffee producer who strives every day for a better future.